Our team is led by visionary Directors, Eric Loi and Alistair Taylor.

With over four decades of combined experience across all aspects of project delivery, Alistair and Eric’s industry-leading expertise and passion have created a dynamic culture centered on excellence.

ERIC LOI, Managing Director

Eric Loi has worked tirelessly throughout his career to pursue his passion for development and delivering homes of quality and rarity, an ethos underpinning Prime Edition’s own values.

With a background in structural engineering, he has previously been involved in all scales of construction projects, including modular construction with Nonda Katsalidis.

Eric’s impressive track record in securing the best and most profitable development sites highlights his strategic acumen and commitment to excellence in every endeavour.

ALISTAIR TAYLOR, Director

Alistair Taylor has a passion for construction and architecture which manifested during his studies at Melbourne University and has developed over his 14 years in the industry.

Alistair has a diverse range of construction experience that extends from low-rise, high-end residential to commercial high-rise construction, working with some of Australia’s leading architectural, project management, and construction firms.

Alistair’s strength in technical knowledge and construction methodology, combined with his expertise and innovative approach, has been instrumental in ensuring project deliverables are met with precision and efficiency, leading to the successful execution of complex construction projects.

We proudly maintain an exclusive partnership with leading construction company Henny, who share our dedication to excellence.

This exclusive partnership allows Prime Edition to have unrivalled oversight and control of every stage of construction, ensuring that each project can be delivered smoothly with minimal financial and programming issues.

Prime Edition and Henny are value-aligned, sharing a passion for premium quality, collaboration, and first- class service. This partnership presents a unique ability to seamlessly manage and deliver a project from conception through to delivery.