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January, 2024

PRIMED FOR 2024: Residential property market outlook with Prime Edition Director, Alistair Taylor

With rising construction costs, a housing supply shortage, and an increasing demand for sustainable development, 2023 saw a dramatic change to the varying conditions of Melbourne’s residential property market. Read More →
December, 2023

PRIME POSITION: Lush, leafy, and grand – Your guided tour of Toorak

Nestled in a nature-rich pocket of inner Melbourne, Toorak is one of the city’s most enviable postcodes. Home to Prime Edition’s newly launched project, Como. Read More →
November, 2023

IN THEIR PRIME: Jolson brings a perfect blend of permanence and craftsmanship to Como Toorak

To realise our vision for our newly launched project, Como, we partnered with renowned architecture and design practice, Jolson, who shares our mission and deep understanding of one of Melbourne’s most established suburbs, Toorak. Read More →