Welcoming the community to COMO Toorak and Avoca South Yarra.

This past Saturday marked a significant milestone for Prime Edition, as we proudly opened the doors to two of our most anticipated residences, COMO Toorak and Avoca, for their first public previews.

A Warm Welcome at COMO Toorak

At 2 Bruce Street, we were delighted to host the first public viewing of Display Apartment G05 at COMO Toorak. The atmosphere was vibrant as locals and familiar faces explored the space, offering heartfelt feedback and sharing in the excitement of what’s to come. Their enthusiasm reaffirmed the care and intention that has gone into every detail of this refined address. This preview followed an intimate soiree earlier in the week, where VIP clients were invited for an exclusive first look. Guests heard reflections from Prime Edition Director Alistair Taylor and Stephen Jolson, Director of acclaimed architecture practice Jolson, who shared insights into the design vision and creative process behind the project. Designed by Jolson, COMO Toorak represents a new benchmark in understated luxury, a place where timeless architecture meets contemporary elegance, right in the heart of one of Melbourne’s most prestigious neighbourhoods.

Around the Corner at Avoca

Just moments away, we also welcomed guests to Display Apartment 03 at Avoca, located in South Yarra’s coveted Domain Hill. This exclusive collection of whole-floor residences — including one irreplaceable luxury home — drew strong interest from the local community. It was a pleasure to see so many friendly neighbours and familiar faces at 17 Avoca Street, all eager to experience the design essence that defines this rare opportunity.

We extend our sincere thanks to everyone who joined us across both locations, and the many hands that made both events possible.
Stay tuned for more updates as COMO Toorak and Avoca continue to take shape.